Co-Communications Wins Gold PRSA Mercury Award

Posted by Danielle Cyr on Fri, Sep, 21, 2012 @ 15:09 PM

Last evening, Co-Communications 'T.A.G. You're It!' campaign, developed on behalf of Westchester Children's Museum, was honored by the CT Valley Chapter of PRSA as a Gold Mercury Award winner.

An integrated communications campaign t hat combined public relations, branding, traditional and online advertising, social media and even grassroots mobilization, Co-Communications created 'T.A.G. You're it!' in 2011 when we worked to help the Westchester Children's Museum secure a much-coveted lease at Rye Playland. We're thrilled to be recognized by our peers for this work and to have played a role in helping Westchester Children's Museum to achieve its goal!

During last evening's PRSA-CVC Mercury Awards, master of ceremonies Michael Buckley, an internet celebrity who recently won LIVE with Kelly's 'Coast-to-Coast Co-Host Search' and secured the opportunity to co-host LIVE for a day, entertained attendees with his wit and humor, celebrating more than 30 award-winning entries and honoring the 2012 Practitioner of the Year, Nancy Andrews of the Connecticut Education Association. Pictured (l-r) Danielle Cyr, Director of Social Media; Internet celebrity Michael Buckley; and Jessica Lyon, Vice President.
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Topics: integrated marketing communications, PRSA Mercury Award, Westchester Children's Museum